THE TIME TRAVELLER'S DOG

PSYCHOLOGY, MARKETING AND EVERYDAY LIFE

The Art of Choosing

Sheena IyengarAuthor of the best-seller The Art of Choosing, Sheena Iyengar (Columbia Business School) is one of the foremost authorities on how we make decisions.

In this engaging talk from 2010, Sheena explores the choices we face in our everyday lives, from the mundane to the profound, and reveals some surprising facts about our own attitudes toward the decisions we make.

 

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